Monday, 5 October 2015

What we had to do today was get everything ready for the next day for when we are going to shooting for our advert. We had completed everything form the proposal and printing out the images and creating a logo for our advert. So we as a team set to it and we decided we would have our suit and horse mask set in different location before the actor would turn around in an unusual way while having a drastic change in music from jazz to a dramatic build up. The ending will be set on a minor note making a high pitched surprising noise to finish of our advert. Then we would use the JPEG image that i made as a promotion featuring 60% off.

Here is the image below.



I found this very easy to accomplish as i have had experience before with Photoshop so i was very confident and familiar with the tools to create a quick promotional piece that we would use towards the end. 
We also decided that our advert is going to be dramatic and also have a funny twist towards the end with the actor turning his head fast with a surprised look.

Evaluation

What was successful about my design?
I think the best part about my design is that i have been able to make it look professional and also make it look to stand out. i have created this by using bold colors in the middle splitting between a dark and light faded area bringing your attention to the center.

Also what i did to make it more attractive is i changed the color of the 60% OFF to make it stand out as sales always attract a customers eye for example in shop windows where they would have a huge banner with the word sale on it with a bright red background.

http://i.telegraph.co.uk/multimedia/archive/02787/sales_2787961b.jpg

What could i improve on?

I could have used my own media for example using my own images of me in a horsemask. I decided to take it even further and place my advert on a billboard.


How did i achieve this?
It pretty simple and quick. Firstly i erased the background of the original billboard then i placed my image onto this one. Then to make my image fit the billboard i then simply held CTRL+T  then click and held on of the corners then just held CTRL so i could skew my image onto the billboard so it didn't loose shape. But then i noticed the my image was too bright for the background. So i selected image then changed the hue /saturation and lowered the contrast and brightness of my image to make it look more realistic. I then went further and added a grunge effect and then edited the opacity so it was visible but also transparent.




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